AI Skills
I build systems. AI lets me run them at scale.
I have been working with AI tools in my content practice since before most teams had a policy for it. What I have learned is that AI does not replace the thinking. It removes the friction between the thinking and the output.
My editorial instincts, narrative judgment, and strategic point of view come from 15+ years of working at the intersection of journalism and B2B marketing. What AI gives me is velocity and consistency: the ability to turn a system I have designed once into something that scales without degrading.
I use Claude to build infrastructure: brief systems, optimization frameworks, repurposing workflows. The angle, the voice, the story are still mine. AI handles the production layer, not the ideas layer.
I do not use AI to replace thinking or to generate content I have not shaped. Every piece that comes out of an AI-assisted workflow has been designed, directed, and edited by me.
Results from AI-native content work
growth in LLM & AI search sessions
YoY organic traffic growth
growth in website clicks
Workflows I’ve built
AI search acquisition system
Identified LLM-driven search as an emerging acquisition channel before most teams had a framework for it. Built a content architecture optimized for AI Overviews and LLM extractability, using structured answers, entity clarity, and FAQ architecture. Drove 1,300% growth in AI search sessions at Mongoose.
Benchmark report production pipeline
Built a repeatable pipeline for flagship research reports, from data synthesis to narrative architecture to designed output. Delivered the Mongoose Wrapped Report and two Higher Ed Benchmark Reports using an AI-assisted workflow that reduced production time while maintaining editorial standards.
Systematic content brief framework
Designed a Claude-powered brief system that auto-populates ICP, funnel stage, SEO intent, GEO optimization notes, and angle from a single topic input. Every piece of content produced through this system meets brand, audience, and performance guidelines by default, with no manual checklist required.
SME interview to multi-asset workflow
Transcribe a recorded SME call in Descript, feed the transcript to Claude, and extract a blog post, LinkedIn thought leadership post, short-form video script, and sales email, all from a single 30-minute conversation. Turns every SME interaction into a content multiplier.
Tool stack
Claude
Strategy, briefs, GEO optimization, asset generation, brand voice systems
Descript
Video editing, transcript extraction, SME-to-content workflows
ElevenLabs
Audio content, voiceover, branded podcast production
Canva
Visual content, social graphics, on-brand templates
Biteable
Short-form video, social content production
GA4 + Search Console
Performance tracking, LLM visibility measurement
Capabilities
Meara Hamidiani 